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                  Robert Kugel's Analyst Perspectives

                  Profitability Management: A CFO Priority to Gain Competitive Advantage

                  Posted by Robert Kugel on 22 February 2021

                  Profitability management produces a sustainable competitive advantage but by 2025 only one-third of companies will have implemented a profitability management initiative, explains Ventana Research SVP and Research Director Robert Kugel. This brief video shows why FP&A organizations must be part of a profitability management approach to pricing and costing.

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                  Topics: FP&A, Office of Finance, Sales Operations, CFO, financial planning, Price Optimization, Price and Revenue Management
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